Skip to main content
  • Tasty Seafood
  • Environment and society
Lerøy Seafood
  • Norwegian
  • Tasty Seafood
    • Recipes
    • Inspiration
    • Environment and society
    • Key brands
    • Health
    • Product catalogue
    • More
      • Product range
      • Videos
  • Investor
    • Financial calendar
    • Reports and webcast
    • Green Bonds & Rating
    • Corporate governance
    • Stock
    • Stock exchange notices
    • More
      • General meetings
      • Capital Markets Day
      • IR contact
  • Sustainability
    • This is how Lerøy works with fish welfare
    • Value Chain
    • Sustainability library 2024
    • Ocean Forest
    • Focus areas
    • Food Safety
    • More
      • Ripple effects
      • ASC Certification
      • Lerøy Ocean Harvest
      • Our certifications
      • Preline
  • About us
    • About Lerøy
    • News
    • Did you know?
    • The story of Lerøy’s founder
    • Our history
    • Value Chain
    • More
      • Exhibition centres
      • Board of directors
      • Group management
      • Code of Conduct
  • Career
    • Graduates and students
    • Vacant positions
    • Open application
    • Areas of expertise
    • People
  • Key brands
    • Norway Seafoods
    • Arctic Supreme
    • Fjord trout
    • Aurora Salmon
    • Fossen
    • Sea Eagle
    • More
      • Lerøy
      • mǽr
  • Contact
    • Privacy Policy
    • Customer of Lerøy Seafood Group
    • Supplier
    • The Norwegian Transparency Act
    • External whistleblowing
    • Public Relations
  • Country
    • Lerøy Finland
    • Lerøy Sweden
    • Lerøy Seafood Denmark
    • Lerøy Processing Spain
    • Lerøy Seafood France
    • Lerøy Seafood Netherlands
    • Lerøy Turkey
    • Leroy Seafood US
  • Tasty Seafood
  • Career
  • Investor
  • Sustainability
  • About us
    • Global | English
        • Languages
        • Norwegian
        • Countries
        • Lerøy Finland
        • Lerøy Sweden
        • Lerøy Seafood Denmark
        • Lerøy Processing Spain
        • Lerøy Seafood France
        • Lerøy Seafood Netherlands
        • Lerøy Turkey
        • Leroy Seafood US
    • Contact
    • Search
      Type your search in the field above
    The family Blindheim around the dinner table eating Lerøy salmon.

    Both fish and people deserve to thrive

    Text: Schibsted Partnerstudio
    22.06.25
    Young families love having salmon for dinner. But how can they know the fish they’re eating has lived a good life — from fjord to fork?

    “I like salmon best. Sometimes I like pollock, but not fish fingers,” says Sigurd Blindheim (8).

    He and his little sister Johanna (6) are helping out as their mom and dad prepare a salmon dinner at home in Mjølkeråen, Bergen in Norway. On weekend trips, they go fishing as often as they can.

    “I caught and gutted a fish!” shouts Johanna.
    “So did I!” Sigurd replies confidently.

    Johanna is fishing from the shore.
    Johanna on a family fishing trip.

    How is the salmon doing?

    The whole family enjoys fish for dinner.

    “We have one dinner rule: fish twice a week. It’s healthy and a super easy way to make dinner,” says dad Steinar, handing the kids a package of Lerøy salmon fillets to open.

    Sigurd and Johanna at the kitchen.
    Sigurd and Johanna opening a package of salmon at the kitchen.

    “What do you think about the fish you’re eating?”

    “We know it’s farmed salmon, and I’ve probably become a bit more skeptical over the years. You hear and read so many things about the aquaculture industry,” says Janne, as she slides the dish of salmon fillets into the oven.

    “It would be nice to know more about how they actually treat the fish before it ends up on our plates.”

    Family around the dinner table
    The Blindheim family with young children in Bergen eats salmon twice a week and wants more information about the salmon's upbringing and welfare.

    Focus on Fish Welfare

    Near Lerøyna on Skjerholmen in Øygarden municipality lies one of Lerøy Seafood’s fish farms. This is also where the roots of the Lerøy Seafood Group can be traced. Back in the 1800s, fisherman-farmer Ole Mikkel Lerøen rowed to Bergen’s fish market and sold live fish from crates towed behind his boat.

    Kristiane and Arne at Skjerholmen
    On the feed barge, biologist Arne Høistad Schei surveys the site. Everything looks in order.

    He is the biology production manager at Lerøy and emphasizes that fish health and welfare are always top priorities.

    “My job is to make sure the fish have the best possible living conditions throughout the production cycle. I work a lot with nutrition and optimal feeding and collaborate closely with a strong team here at Lerøy, including fish health biologists and veterinarians,” he says, adding:

    Arne Høistad Schei
    “Together, we make sure the fish stay healthy, thrive, and grow in the best possible way. It’s true teamwork.”, says Arne.

    What are the biggest myths about farmed salmon?

    “That we use antibiotics in the feed and that the salmon is full of toxins. None of that is true. The Norwegian Food Safety Authority runs regular tests to make sure the salmon you eat is safe.”

    Closely Monitored

    He enters the control room. A bank of monitors displays crystal-clear images of the fish in their pens.

    “Technology has made giant leaps in just a few years, making our work much easier,” he says.

    Salmon like to swim in schools and have plenty of space. In a fish cage at sea, at least 98% is water and only 2% is fish.

    How do you know if the fish are thriving?

    “We can see they’re eating and growing. We also use advanced technology, like camera monitoring and image analysis, to closely track their behavior and appearance. This helps us spot any early signs of stress or illness, so we can take action quickly — like adjusting the feed.”

    Two people standing at the edge of the fish cage.
    Out on the edge of the fish cage at the Skjerholmen, located in Western Norway.

    Sea Lice and New Technology

    Sea lice remain a major challenge in the industry. Lerøy has invested NOK 1 billion in recent years in new technologies — including submerged fish cages and semi-closed systems.

    “We use new methods to reduce the risk of lice exposure. On many fish farms, we shield the salmon by using submerged fish cages placed deeper in the water than traditional ones. By 2025, 50% of Lerøy’s salmon in Western and Central Norway will be raised in submerged or semi-closed systems.”

    By avoiding traditional sea lice treatments, the fish experience less stress.

    “That means they can spend their energy eating and growing. The goal is always to ensure the best possible welfare, which in turn gives the highest possible survival rate.”

    From Broodstock to Juvenile Fish

    What happens before the fish are moved to the sea? Mette Espedal Brynildsrud, a biologist at Lerøy, knows all about broodstock, roe, and juvenile fish.

    Mette Espedal Brynildsrud
    Lerøy biologist Mette Espedal Brynildsrud.

    “It starts with the broodstock. These are the parent fish of the salmon we eat. We select those with desirable traits like good health and resilience — the qualities we want to pass on to the next generation,” Brynildsrud explains.

    Lerøy looks for fish that are resistant to disease, grow well, and are hardy in different conditions. They use advanced testing to find the very best candidates.

    Once the roe hatches, Lerøy raises the juvenile fish in specially designed facilities. Here, conditions like water quality, temperature, and feed are carefully managed to give the salmon the best possible start in life.

    Mette and Arne at the facility Skjerholmen.
    “We check that the fish are the right size, in good health, and strong enough for life at sea. Our fish are traceable from roe to dinner plate. When the fish thrive, the quality of the food we deliver is as good as it can be — and we at Lerøy are very proud of that,” says Mette.

    Did You Know?

    Back in the Blindheim home, dinner is almost ready.

    “What do you think about what Lerøy is doing for the salmon?”

    “It’s great that they’re investing so much in fish health. It was also really reassuring to click through the Did You Know? section — we got answers to many of our questions there,” says Janne.

    “One thing’s for sure: salmon tastes best when it’s had a good life.”

    The family Blindheim gathered around the dinner table.
    The family Blindheim gathered around the dinner table.
    Did you know...? Get to know Lerøy and what we do
    Related articles
    Seafood – an important past, an important future
    Optimising the feeding process
    One of Lerøy's fish farms, this one in Uskedal.
    Fish health in focus
    Dron photo of a facility in Lerøy Midt and nature
    Important step towards climate reduction and circular economy
    The value of artificial intelligence and machine learning
    • Contact
      • Thormøhlens gate 51 B
      • 5006 Bergen, Norway
      • Telephone: +47 55 21 36 50
      • Email: post@leroyseafood.com
      • Org. no. 975 350 940
    • About us
      • About us
      • Our history
      • Career
      • Contact us
      • Group management
    • Tasty seafood
      • Recipes
      • Product range
      • Inspiration
      • Product catalogue
      • Environment and society
    • Sustainability
      • Focus areas
      • Food Safety
      • Our certifications
      • ASC Certification
      • Lerøy Ocean Harvest
    • Investor
      • Annual reports
      • Sustainability reports
      • Webcast
      • Stock
      • Financial calendar
    • Follow us
      • LinkedIn
      • Instagram
      • Twitter
      • YouTube
    2017 Lerøy. All Rights Reserved.
    Privacy Policy